What you need in your business to increase community engagement
Increasing engagement on social media can be challenging because there isn't one set of specific tactics to use because every business is different and so too are our online communities. Yet so many of us are on the search for a quick fix, a fast way to create success. The thing is, there is no overnight success on social media, like anything, it takes commitment and hard work.
Social media is about people, which is why there must be a focus on personal connection, inclusion, personalisation, relationships and engagement if you want to cut through the noise and make an impact.
If you want to increase community engagement a strategic approach is essential because this will allow you to personally connect and build relationships and communities that matter.
By increasing community engagement you will:
Social Media Essentials is an online social media training by Debra Sinclair, that will show you what you need in your business to increase community engagement effectively on social media.
The training is designed for business owners who have been using social media in their business for a minimum of 12-months and are at the stage where they want to deepen relationships with their online community. This training isn't suitable for beginners as a prior level of social media knowledge is required.
Hi. I’m Debra and I'm the Founder and Director of Community Engagement at Liquid Mango Consulting.
I absolutely love working with small and medium-sized businesses that want to deepen relationships with their customers, prospects, connections, team and suppliers, everyone who is part of their online community.
When I started Liquid Mango in 2011, I noticed there were many people and brands using social media to broadcast and talk about themselves with little regard for their audience. They were using social media as a self-promotional tool rather than a communication tool to connect and communicate meaningfully with their audience.
At Liquid Mango, we're truly passionate about showing businesses how to communicate authentically and increase community engagement on Facebook, LinkedIn, Twitter and Instagram so they can better understand their customers, key stakeholders and in turn, deliver better business outcomes.
I’m very passionate about connection,
Since starting Liquid Mango, I've had the opportunity to work with clients in the health and wellness, human resources, business coaching, public relations, marketing, hospitality, robotics, building, and property industries with dramatic results, including increased engagement, brand awareness, customer service, customer loyalty, productivity and inbound traffic.
Engagement is about making your business human - I will show you how.
If you feel ‘lost’ in the Social Media World and want structure, strategy, and focus, then I can’t recommend Debra highly enough.
Debra is a natural trainer and makes a topic that can be quite complicated and overwhelming very easy to understand.
Debra's approach to building relationships was felt from the first moment of meeting. Debra really lives the business values she promotes. This is an extremely rare quality in the marketing business.